Craft and Ideas
share-image.jpg

ASUS Zoom To Wanda - Digital Activation

banner7 copy.jpg

PROJECT Detail

A simple execution that's highly addictive and show's off the zoom capability of a mobile device.Shot and created a gigapan for users to explore.

Shot in In Vernazza, Kyoto and Mumbai,

Project ROLE: Senior ART DIRECTOR/UX DESIGNER/UI DESIGNER
PRODUTION HOUSE B-REEL SWEDEN
 

Game mechanics:

Users were to explore the images to find Wanda. Once she was found, she would disappear and appear in a new place.

Users could also find objects left behind and add themselves to the game once all the Wandas were found. Their images became dynamic posters within the game..

2copy.jpg

CASE VIDEO

CLICK TO ENLARGE DESIGN

SOCIAL MEDIA INFLUENCERS

smcopy.jpg

INVITATION